Are You an Author Struggling With Book Marketing?

book marketingAre you struggling with book marketing? Are you looking for ways to simplify book marketing because you’re making it harder than it needs to be? Are you at a loss on how to market your books? If so, then Rachel Thompson’s 30-Day Book Marketing Challenge is a book you need to read.

In February 2016, Rachel did a 30-day challenge for many authors via daily emails. While I didn’t finish the original challenge, I knew I would buy this book as soon as she released it. 30-Day Book Marketing Challenge is laid out so that you can do one assignment a day for thirty days. It covers Facebook, Twitter, Google+, and much more. For each assignment, Rachel gives a description followed by step-by-step instructions for doing the assignment as well as images for those of us who are visual learners.

Rachel did a great job with the way she explains each day’s assignment. The images she shares with the assignment are helpful if you aren’t familiar with what she is discussing. Rachel has written the book in a friendly, conversational way, making me feel like I was sitting there while she’s teaching me these things.

What I learned

Rachel does teach us some things, like Woobox and Notes on Facebook, that I went ahead and tried. However, I’m not sure how much I’ll keep up with them. There were even some things, like having a media kit or paying for book promotions that I may not do. However, as I publish more and more books this year and years to follow, my marketing plan will change.

Since I’ve done a lot of reading about book marketing over the last few years, It’s interesting to hear another viewpoint. Some of the things Rachel teaches you are different from what I’ve learned before, but I do think Rachel’s ideas are better than what I’ve already learned.

One of the most important ones is I’m now using Hootsuite to schedule on Twitter and my Facebook author page. I’m getting better at finding topics that are in my niches so I’m not posting, “Buy my book!” all the time, not that I did that before anyway. Right now I’m only using the free version, but I’m sure as my income increases I’ll be adding the premium version.

My recommendation

30-Day Book Marketing Challenge has made book marketing less of a struggle and given me confidence I haven’t had before. Marketing is a little easier than what I was trying to make it. I can use as many or as little of the suggestions as I want. Of course, the more suggestions I use the more successful I will be.

If you’re an author struggling with book marketing and wanting a step-by-step guide on how to get it done, then 30-Day Book Marketing Challenge is a must-read book. Rachel’s assignments take 15 to 20 minutes each day on average. Of course, if you’re not as familiar with the social media she’s using, then it make take you longer. In the end, doing these activities will help you sell your books and become the author you want to be!

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